Italy · Italy

Web developer in Naples

Websites, online stores and technical SEO for Naples businesses — built remotely from Islamabad, quoted in EUR, scoped in writing before anything starts.

Businesses in Naples usually come to me after a site has already been built once and disappointed. That is a useful starting point, because it means the requirements are no longer theoretical — you know exactly which parts failed. Rebuilding from a list of specific complaints produces a far better result than rebuilding from a mood board.

What working with a Italian client actually changes

These are the terms that differ by country rather than by town. They apply to every business in Italy, Naples included, and they are the substance of what this page is claiming.

Quoted and invoiced in EUR — never a converted figure presented at the end
Tax position VAT at 22%, with electronic invoicing through SdI
Your customers' data sits under the EU GDPR and the Codice Privacy
Lawful transfer mechanism a DPA with EU Standard Contractual Clauses
Checkout can realistically use Stripe, Nexi, Satispay, and PayPal
My day, in Naples time 06:00–15:00 — about 6 hours inside a normal working day

One thing worth knowing about building for Italy

Italy mandates electronic invoicing through the SdI exchange system, so any store selling B2B has to produce a compliant XML invoice rather than a PDF. That constraint shapes the order pipeline more than the storefront.

The performance budget every Naples build is held to

Pages are built to a hard weight limit rather than optimised afterwards, because retrofitting speed onto a heavy site is several times the work of not making it heavy. In practice that means no framework runtime on a content page, fonts subset to the characters actually used, and images generated at the sizes actually displayed.

For Italy specifically this is a commercial number, not a vanity one. A visitor on mobile data who waits four seconds is frequently a visitor who is gone, and the analytics will record it as a bounce rather than as the lost sale it was. Core Web Vitals is simply the name Google gave to noticing this.

Trades and field services in Naples

Builders, electricians, plumbers, roofers and installers share one problem: the customer is deciding on their phone, often standing in the room with the problem, and they will call the first firm that looks like it will pick up. Three things decide it — the phone number tappable in the header, a coverage list naming their town, and photographs of your own finished work rather than stock.

The thing trades sites most often get wrong is the quote form. Asking for a full address, a project budget and a preferred start date before anything else is a form built for your admin convenience, not for the customer. Two fields and a photo upload will produce more enquiries than eight fields ever will, and the rest can be collected on the call you just earned.

Structured data that is missing, wrong, or quietly lying

Schema markup is how a search engine reads what a page means rather than only what it says. Missing it costs you rich results. Getting it wrong is worse: marking up review stars you do not have, or a LocalBusiness at an address that is not yours, risks a manual action rather than a ranking.

Every page I build carries schema matching what is actually on it and nothing beyond that. The restraint is deliberate — this page uses Service and areaServed rather than LocalBusiness, precisely because there is no physical presence in Naples to assert.

Hiring a developer who is not in Naples

Distance costs you two specific things and I would rather name them than let you discover them. The first is spontaneous communication: you cannot walk in. The second is legal recourse, which is genuinely harder across borders. The first is handled by a fixed weekly call and a shared board you can read without asking. The second is handled by milestones — you pay for work already delivered and reviewable, never for work promised.

What I build for Naples businesses

Fixed-scope, fixed-price, quoted in EUR. The full list is on the services page.

E-commerce website development I build online stores end to end — catalogue, cart, Stripe checkout, order emails and the technical SEO that gets them found. Six of the fifteen sites I have shipped are e-commerce builds, and every one of them takes real payments. From $150 · 7 days Technical SEO audits and implementation Most SEO audits hand you a 60-page document and an invoice. I am a developer first, so I find the problems and then fix them in the codebase — crawlability, indexation, schema, Core Web Vitals, and whether AI answer engines can read your site at all. From $80 · 3 days Business website development Most small business websites fail at one job: turning a stranger who searched for your service into a phone call. I build the version that does — three days, mobile-first, live on your own hosting, with the enquiry form tested before anybody sees it. From $80 · 3 days Custom website development A template is the right answer more often than developers like to admit. This page is about the times it is not — when the thing your business does has a shape no theme author anticipated, and forcing it into one costs more in permanent workarounds than building it properly would have cost once. From $200 · 10 days Web application development A website presents information. An application does work — it holds state, enforces rules, and produces something at the end. Most businesses that need the second one are running it on a spreadsheet nobody is allowed to sort, and paying for that in errors rather than in software. From $200 · 10 days

What I am not claiming about Naples

A location page is the easiest place on a website to imply something untrue, so here is the other side of it plainly:

Naples web development — common questions

Will the site actually rank in Naples search results?
The build handles what is technically controllable: crawlable HTML, correct headings, structured data, fast pages, a clean sitemap and Search Console set up on day one. Ranking also depends on your competitors, your domain's age and the links pointing at you, which no developer controls. Anyone guaranteeing a position is guessing or lying.
What happens if I am not happy with the result?
Work is delivered in milestones against a written scope, and you review each one on a staging URL before it is paid for. If the delivered milestone does not match the scope, it gets corrected before anything moves forward. That structure exists so disagreement is resolved at the stage it happens rather than at the end when it is expensive.
Can you fix my existing site rather than rebuild it?
Often, yes, and it is usually the cheaper answer. Speed problems, a broken mobile layout, a form that silently fails or missing structured data are all fixable on the site you already have. I will tell you which of the two you need after looking, and a rebuild only gets recommended when the fix would cost more than starting again.
Do you provide ongoing maintenance after launch?
Thirty days of snag fixes are included after launch at no extra cost — anything that does not work as specified gets fixed. Beyond that there are monthly plans for updates, backups, monitoring and small changes. They are optional and cancellable; a site handed over properly does not require a retainer to keep running.
How long does a Naples project actually take?
Three days for a business site, seven for a store, ten for a custom application. That holds because the process is fixed rather than improvised and because your content exists on day one. What stretches a build is almost never the code — it is waiting for copy, logos and photographs, so those are requested before the clock starts.
What hours will you be available to us in Naples?
My working day lands at 06:00–15:00 in your time, which is roughly 6 hours inside a normal Naples working day. In practice you can raise something in the morning and have it answered the same morning, and a scheduled call is easy to place at a civilised hour for both of us.
How do you handle our customers' data under EU GDPR?
Your customer data is governed by the EU GDPR and the Codice Privacy, and sending it to a developer in Pakistan is a restricted transfer. That is resolved by a DPA with EU Standard Contractual Clauses, published on this site and pre-signed before you send an enquiry — not drafted after you ask about it.

Also covering Italy

Same terms, same currency, same process — these are the other Italy towns with a page here.

Where this page sits

This page covers Naples. Every other town in Italy is listed on the Italy coverage page, and the full worldwide list is at all locations.

Before you enquire: pricing is published rather than quoted on request, how I work covers the process end to end, the work page lists live client sites you can open, and vendor information answers the procurement questions.

Building something in Naples?

Send the brief and you get a reply within one business day — questions or a scoping call, quoted in EUR. If it is not a project I should take on, I will say so then rather than after a deposit.

Response
Replies within 1 business day
Hours
Mon–Fri, 09:00–18:00 PKT — overlaps 05:00–14:00 UK, 00:00–09:00 US Eastern
Booking
Booking projects from October 2026
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